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Eating Better: less and better meat and dairy

The power of our alliance comes from our breadth, diversity and expertise. From environmental and animal welfare charities to public health and social justice, we’re working together to create a fair and sustainable food environment, where everyone has access to healthy, affordable and nutritious food. Our focus is ‘less and better’ meat and more plants, which is better for us, for nature and for the planet.  

Our goal is to halve our meat and dairy consumption in the UK by the end of this crucial decade of action to reduce GHG emissions, protect nature and get us all eating better.