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Producing better meat

Case Studies | Published  31 March 2021

Certified by Eating Better members the Soil Association and Pasture for Life, award winning Eversfield Organic in Devon is an example of a business putting the focus on “less and better” meat. 

Producers

Certified by Eating Better members the Soil Association and Pasture for Life, award winning Eversfield Organic in Devon is an example of a business putting the focus on “less and better” meat. 

  • Smaller herds of traditional Aberdeen Angus cattle are 100% pasture fed and rotational grazing helps to protect and nourish the soil. 
  • Herds are given space to roam grasslands and wildflower meadows, enjoying natural lives, minimising the need for antibiotics.
  • Tree and hedgerow planting offer shade and protection, while allowing nature to thrive.  

Anna Elliot of Eversfield Organic: 

“We’re farming in a very, very natural way. We’re not giving the animals antibiotics unnecessarily. We’re giving them the best life possible. They’ve been fed on grass which is ultimately what they’re designed to eat. They’re not designed to digest grains and cereals so they’ve been reared a lot slower than conventional cattle.”

Watch nature-friendly farming at its best in our film ‘Producing Better’.