1. Welcome


One vital step towards a fair, green and healthy world is eating less meat and more food that’s better for us and the planet. 

Eating Better is a new alliance to help create an eating better food revolution. Find out more...

2. Fair


Eating Better is a fairer way to feed the world, better for animal welfare and can be better for farmers’ livelihoods too.

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3. Green


Eating Better is good for the planet. It’s less wasteful, better for wildlife and can help reduce our impact on the climate and the environment. 

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4. Healthy


Eating Better is good for our health. Eating less meat and more foods that are better for us could help us live longer, happier, healthier lives.

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Eating Better supports call for end to EU meat promotion money

Eating Better is one of 12 organisations that has signed a letter to European Agriculture Commissioner Phil Hogan, questioning his recent commitment to funding meat promotion.

Are you vegcurious?

Today we launch a new campaign to encourage men to explore their vegcurious side. We’ve teamed up with the marketing industry’s Do It Day initiative to create a new way of talking about eating less meat, through fun and positive messages and a set of adverts to inspire a new generation of men at www.vegcurious.org and via the hashtag #vegcurious.


Making sense of men and meat

Being green is, apparently, a feminine thing. How then do we engage men to think about the meat on their plates? Eating Better is setting a challenge for this year's Do It Day to hash some fresh ideas with help from the marketing world.

Eating Better on Twitter

RT @AmandaSourry: How Europe and the US are reacting to flexitarianism https://t.co/4suh1SgvAx https://t.co/ISlu9GIDZE
Green & Lean: how Sodexo and WWF are serving up sustainable meals https://t.co/VgCr0rFOzO via @wwf_uk
Meet the #flexitarian: a consumer that is breaking down the stereotype of what it means to be an environmentalist https://t.co/br1BnhWqeC
RT @BrDieteticAssoc: Love your fruit and veg this #Christmas… They should take up half your plate! https://t.co/VJCOBdaG2K #5aday

Supporting organisations & Partner Networks

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